If you're reading this, odds are that your life has been transformed by the magic of invention. The reality is, though, that most of us didn't really need our lives transformed. In contrast, those who stand to benefit most from invention get the least amount of attention from the world's innovators. While businesses focus on new tools and toys for the rich, billions of people live on less than two dollars a day and fight against diseases long forgotten in wealthier parts of the world. These are the people who need their lives transformed, so why not apply some of the same magic that transformed ours?
That's the idea behind my company's humanitarian work with Bill Gates, which I discussed in my 2010 TED talk. We're not the first to apply first-world technology to developing world problems, but we think we have something special to contribute as a company dedicated to invention. We apply all of the same brain power and capabilities used in our for-profit invention work and focus them on inventions to improve life in developing countries.
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